Project
Details
In an exciting venture, we had the privilege of orchestrating the creative direction, content creation, and design for the groundbreaking collaboration between Planta and Fancy Peasant. This partnership was designed to fuse the culinary expertise of Planta with the artisanal quality of Fancy Peasant's products, introducing exclusive menu items and a special bundle to Planta's offerings.
Year
2024
Branding and Social Media
Challenge
Our challenge was to creatively showcase the synergy between Planta's plant-based culinary art and Fancy Peasant's premium Extra Virgin Olive Oil (EVOO) and selected salt. The aim was to highlight the unique flavors and health benefits of these collaborations while maintaining the integrity and ethos of both brands.
Goal
Our goal was to develop compelling visual content that would bring the collaboration to life, enticing Planta's audience with the allure of Greek-inspired recipes and the premium quality of Fancy Peasant's EVOO.
Result
Our creative direction led to a visually stunning e-book and social media campaign that captivated the audience, driving significant engagement and sales for the exclusive PLANTA bundle. The project not only celebrated the fusion of culinary traditions but also showcased our agency's ability to seamlessly blend creative content with brand identity, setting a new benchmark for collaborative excellence.
